Hollywood’s uneasy relationship with artificial intelligence has taken another dramatic turn after Shazam star Zachary Levi admitted he was “gobsmacked” by the rapid rise of a new AI video model called Seedance 2.0. The tool, developed by Chinese tech giant ByteDance, has stunned industry insiders with its ability to generate highly realistic cinematic scenes from simple text prompts, raising both admiration and alarm across the entertainment world.
Levi, best known for playing the superhero in Shazam!, shared his reaction online after watching AI generated clips that mimic big budget action sequences and even replicate celebrity likenesses. His response reflected a growing sentiment among actors and filmmakers who are less shocked by the existence of AI and more startled by how quickly the technology is evolving. What seemed experimental just a year ago is now approaching a level of polish that challenges traditional production workflows.
Seedance 2.0 reportedly enables users to create short video sequences featuring lifelike characters, dynamic camera movements and detailed visual effects. Some viral clips circulating online have shown AI generated fight scenes and dramatic performances that resemble the style of major Hollywood franchises. For studios and performers, the issue is not just technological disruption but the potential misuse of intellectual property and digital likenesses without consent.
Industry organizations including SAG-AFTRA have voiced strong concerns, arguing that such tools could undermine the value of human talent and creative labor. Studios are also evaluating legal options as questions arise over copyright, licensing and performer rights in the AI era. The debate echoes the broader tensions that surfaced during recent labor strikes, when digital replication and AI safeguards became key negotiation points.
ByteDance has indicated it will strengthen content safeguards and refine its policies to address unauthorized use of copyrighted material and celebrity likenesses. However the speed at which generative AI is advancing suggests that regulatory frameworks and industry agreements may struggle to keep pace.
For actors like Zachary Levi, the reaction is complex. There is fascination at the sheer capability of the technology alongside concern about its long term impact on jobs, storytelling and creative ownership. As AI tools become more accessible and powerful, Hollywood faces a defining question about how to embrace innovation without eroding the human artistry that defines cinema.
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